Get the facts. Discover how CIOs are reshaping their IT strategies.
The 2010 Global Retail CIO Survey delivers fresh and up to the minute insight into how retailers
across the Americas and Europe are shaping their technology strategies in the face of economic
and market pressures.
From Store Operations to IT and Data Architecture, the
Survey explores all the main areas of a retailer's business to benchmark technologies
already in use, plans for the future, plus IT spend and investment. New to the 2010
Survey is research into the impact sustainability has on IT spend and strategies.
Key trends that have emerged from the 2010 research include:
- A gradual return to pre-recession IT spending
- New investment in ways to engage with and retain customers
- Optimization of the product/place/price/promotion offer
- Improving the availability of product on shelf
The Survey incorporates the views of retailers whose combined sales represent $528 billion and
more than 62,000 stores - 8% of the total retail market in the Americas and Europe by sales.
We would like to thank all those executives who participated in this research for their views,
opinions and most of all, their time.
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